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When a new client calls about a project or question regarding their mark, they are often apologetic. “Sorry, I don’t know much about trademarks and the registration process,” they will tell me. While I appreciate their willingness to learn and provide me with relevant...

Early in my career, I worked with large companies, including a Hollywood studio and major automotive brand who spent millions of dollars annually to enforce their trademark rights. Since I began practicing law, that budget has only increased. As trademark owners with...

In a previous article, we reviewed the top three questions about Trademarks and Trademark Law that we typically hear from new clients. For clients who have some familiarity with trademarks, there are other questions that come up quite regularly. In this article, we...

When we begin working with a client for trademark registration for the first time, there are several questions we encounter quite regularly. In an effort to help anyone who is new to protecting their brand have a better understanding about the work, here are my top...

From punchlines to tweets and meme themes, most everyone has a moment where they were told “You should trademark that!”  However, despite what you may have been led to believe, simply using a phrase in social media, on a t-shirt, tote bag, or coffee mug does not...

Just like other government entities, the US Patent & Trademark Office (PTO) is designated to conduct regular audits of their system to ensure that both their system and users are in compliance with the set rules.  As the owner of a registered trademark, you may...