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Hiring a Trademark  Attorney…Next Steps

Hiring a Trademark Attorney…Next Steps

Most business owners understand that their brand is critical to their reputation and generating goodwill among their existing and potential customers. They may even have a vague sense that there are some actions they can take to protect that brand, such as applying to...

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The Value Of Enforcing Trademarks

The Value Of Enforcing Trademarks

Early in my career, I worked with large companies, including a Hollywood studio and major automotive brand who spent millions of dollars annually to enforce their trademark rights. Since I began practicing law, that budget has only increased. As trademark owners with...

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Trademarks & Phrases

Trademarks & Phrases

From punchlines to tweets and meme themes, most everyone has a moment where they were told “You should trademark that!”  However, despite what you may have been led to believe, simply using a phrase in social media, on a t-shirt, tote bag, or coffee mug does not...

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